The Future of Advertising


Date(s) - 10/03/2017
12:00 pm - 1:30 pm

The Boiler House, The Old Truman Brewery

Supported by:


Hearing first-hand from the world’s leading advertising chief, WPP CEO Sir Martin Sorrell, Channel 4’s CEO David Abraham, and Google UK MD Ronan Harris discussed what the next 100 years of advertising has in store. What affect will AI, VR, and the so-called fourth industrial revolution have on the future of the industry, what role does creativity play in a machine-driven future; and as we approach the triggering of Article 50, what will the advertising business look like post-Brexit?



  • Krishnan Guru-Murthy – Host
    Krishnan Guru-Murthy – Host Channel 4 News Anchor
  • David Abraham
    David Abraham Channel 4
  • Ronan Harris
    Ronan Harris Google UK
  • Sir Martin Sorrell
    Sir Martin Sorrell WPP